Vol. 3 No. 2 (2024): Journal Business Administration: Entrepreneurship & Creative Industry

This issue has been available online since 31st July 2024 for the regular issue of July 2024. All articles in this issue (5 original research articles) were authored/co-authored by 18 authors from 1 country (Indonesia).

DOI: https://doi.org/10.32734/jba.v3i2

Published: 2025-04-28

Articles

The Effect of Perceived Ease, Perceived Benefits, and Sales Promotion on Intention to Use with Consumer Behavior as a Moderating Variable in Using Digital Wallets

Gracelin Nonifati Hulu, Dea Lonita Manulang, Parapat Gultom

62-71
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Strategy Studies Tiered Value Chain By Samsung In The Era of Global Competition

Shimon Simanjuntak

72-82
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ANALYSIS OF SALES VOLUME THROUGH THE UTILIZATION OF SHOPEE AND TIKTOK SHOP

Adzra Ashila

83-91
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The Effect of Perceived Organizational Support and Work Life Balance on Employee Job Loyalty at PT Alamjaya Wirasentosa

Luvia Mardana, Feronica Simanjorang

92-101
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Increased Productivity of Regional Potential-based MSMEs through Partnership Development

Nana Dyki Dirbawanto

102-109
- PDF

Vol. 3 No. 2 (2024): Journal Business Administration: Entrepreneurship & Creative Industry

Articles

The Effect of Perceived Ease, Perceived Benefits, and Sales Promotion on Intention to Use with Consumer Behavior as a Moderating Variable in Using Digital Wallets

Strategy Studies Tiered Value Chain By Samsung In The Era of Global Competition

ANALYSIS OF SALES VOLUME THROUGH THE UTILIZATION OF SHOPEE AND TIKTOK SHOP

The Effect of Perceived Organizational Support and Work Life Balance on Employee Job Loyalty at PT Alamjaya Wirasentosa

Increased Productivity of Regional Potential-based MSMEs through Partnership Development