Vol. 3 No. 2 (2024): Journal Business Administration: Entrepreneurship & Creative Industry

This issue has been available online since 31st July 2024 for the regular issue of July 2024. All articles in this issue (5 original research articles) were authored/co-authored by 18 authors from 1 country (Indonesia).

DOI: https://doi.org/10.32734/jba.v3i2

Published: 2024-09-07

Articles

The Effect of Perceived Organizational Support and Work Life Balance on Employee Job Loyalty at PT Alamjaya Wirasentosa

Luvia Mardana, Feronica Simanjorang

1-10
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Increased Productivity of Regional Potential-based MSMEs through Partnership Development

Nana Dyki Dirbawanto

11-18
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Strategy Studies Tiered Value Chain By Samsung In The Era of Global Competition

Shimon Hans Bungaran Simanjuntak

19-27
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ANALYSIS OF SALES VOLUME THROUGH THE UTILIZATION OF SHOPEE AND TIKTOK SHOP

Adzra Ashila

28-35
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The Effect of Perceived Ease, Perceived Benefits, and Sales Promotion on Intention to Use with Consumer Behavior as a Moderating Variable in Using Digital Wallets

Gracelin Nonifati Hulu, Dea Lonita Manulang, Parapat Gultom

36-43
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