Vol. 2 No. 1 (2023): Journal Business Administration: Entrepreneurship and Creative Industry

This issue has been available online since 31st January 2023 for the regular issue of January 2023. All articles in this issue (5 original research articles) were authored/co-authored by 11 authors from 1 country (Indonesia).

DOI: https://doi.org/10.32734/jba.v2i1

Published: 2023-01-31

Articles

FAKTOR-FAKTOR YANG MEMPENGARUHI NIAT UNTUK MENGGUNAKAN BANK SYARIAH DI WILAYAH JABODETABEK

Saffanah Aini Rahmani, Agung Dharmawan Buchdadi, Muhammad Yusuf

1-15
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The Influence of Electronic Word of Mouth and Brand Image on The Purchase Decision of Video on Demand Netflix Subscription (Study On Netflix Users In Medan City)

Monica Desyderya Gultom, Hafiza Adlina, Onan Marakali Siregar

16-22
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Konflik Interorganizational System (IOIS) Pada Organisasi Studi Kasus Pada Industri Outsourcing

Chrismantya Dwi Satriya Nugroho

23-37
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Strategi Digital Marketing Dalam Meningkatkan Kunjungan Wisatawan Objek Wisata Tebing Breksi Pasca-Pandemi

Faiz Albar Nasution, Citra Safira, Yofiendi Indah Indainanto

38-47
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STRATEGI BERSAING OPTIMALISASI POTENSI BISNIS PORANG

48-56
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